Welcome to the 2026 ServiceLink State of Homebuying Report

Delve into the mind of the modern homebuyer to learn what they want, need and expect from the housing market. Find out what defines and drives them — all in one great report. Plus, peek into the loan officer perspective for deeper industry insights.


Download the full report by filling out the form

WATCH NOW! Key insights and takeaways from the report. Get the quick highlights from this year's report to dive into the mind of today's borrower.

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ServiceLink

Press release: ServiceLink report uncovers the psychology of today's homebuyer

Read the press release

ServiceLink

Infographic: Examining the characteristics and values of the modern borrower

View the infographic

ServiceLink

Article: The 3 biggest red flags in the housing market

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Download the full report to unlock all the data, insights and learnings from the 2026 State of Homebuying Report

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First Lastname

Sr. Title Manager, CompanyName

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First Lastname

Sr. Title Manager, CompanyName

Pellentesque non magna eget ex lobortis finibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.


First Lastname

Sr. Title Manager, CompanyName

Pellentesque non magna eget ex lobortis finibus. Lorem ipsum dolor sit amet, consectetur adipiscing elit.

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